MacKenzie Voet
Automotive, Retail, and Political Account Executive at Comcast Advertising | Video Advertising Specialist
- Role
- Account Executive - Automotive, Retail and Political at Comcast Advertising
- Location
- Grand Rapids, MI, US
- LinkedIn followers
- 500 followers
About MacKenzie Voet
I help businesses reach their ideal audience—whenever, wherever, and however they’re watching TV and video—whether they subscribe to cable or not.By combining the precision of digital targeting and measurement with the unmatched reach of television, I help brands grow smarter and faster. At Comcast Advertising, my team and I take video advertising to the next level, connecting local businesses with consumers across every screen and platform.Using Comcast’s powerful viewership data, we ensure your message reaches the right audience in the right place—maximizing every marketing dollar. From increasing brand awareness to boosting web traffic and driving sales, we make advertising work harder for you.Showcase your brand on top networks like HGTV, ESPN, History, Discovery, Bravo, and more. Let’s connect—send me a message to get started!
Experience
Account Executive - Automotive, Retail and Political
Feb 2021 — Present · MI, US
Develop, service, and maintain business by creating cable television and data-savvy digital solutions that align with the needs and goals of political, automotive, and retail businesses- Foster and build relationships with businesses to establish their brand, target customers, and drive sales with video advertising solutions- Analyze traditional TV and digital streaming campaigns for advertisers using live iVerify reporting and Google Analytics data- Seek new customers by continuously prospecting following Company’s planned sales strategies and tactics- Interact with various internal departments to carry out client requirements such as scheduling advertising; monitor account activities and monitor and manage collections- Maintain up-to-date customer and prospect records and participate in development of sales forecasts.
Education
Northwood University
Bachelor’s Degree, Marketing
2013 — 2017
West Ottawa High School
High School
2009 — 2013
University of London
3 credit Marketing course: Organizational Behavior
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