MacKenzie Britt

About MacKenzie Britt

I’ve always loved a good puzzle. My background in math and statistics helps me in finding patterns, connecting dots, and making things make sense. I’m at my best when I’m solving for the “why” and the “how” simultaneously. I began my Salesforce journey in a pretty intense consulting program, quickly picking up certifications in Administration, Sales, Service, and Experience Cloud. While I initially aimed for the analytics path, I found my niche in B2B Commerce. As I started working directly with clients, I realized that my computer science experience gave me some distinct advantages: the ability to assess if a business request is technically feasible within the current architecture, use computational (if/then/else) logic to anticipate edge cases, and identify an efficient approach that keeps the solution maintainable. Some things I bring to the table • Technical translation: I’m able to explain complex technical architecture in understandable terms. Seeing a concept “click” for my stakeholder is one of my favorite things. Vice versa, I can take business requests and transform them into code-ready requirements. • Cross-functional vision: Having led implementations across B2B Commerce, Sales, and Service, I weave solutions together that work for the entire business, not just one department. • Declarative development: Employing configurable salesforce tools like Flows and Lightning App Builder where possible allows us to only build programmatic solutions when absolutely necessary

Experience

1. Senior Salesforce Business Analyst

   Capgemini

   Jan 2025 — Present · Austin, TX, US

Education

• University of Georgia - Terry College of Business

  Masters of Science, Business Analytics

• University of Georgia - Franklin College of Arts and Sciences

  Bachelor’s Degree, Applied Mathematics