MacEdonius P.

About MacEdonius P.

My career started with a simple belief: business growth is built on customer success.From my earliest roles in customer experience and consulting to where I am today, that belief has guided every step of my journey. Along the way, I’ve learned that success isn’t about transactions — it’s about relationships, trust, and consistently delivering value that helps customers achieve more than they thought possible.Today, as Head of Customer Success & Partnerships at TargetBay, I work with eCommerce brands and partners to do exactly that. My role is a blend of strategy and execution — empowering customers through smarter email, SMS, and reviews solutions, while also building partnerships with platforms like TikTok, Walmart, Amazon, and Shopify that create growth opportunities at scale.What I focus on every day:Turning customer challenges into growth opportunities.Helping brands improve deliverability, engagement, and retention.Building meaningful partnerships that expand what’s possible.Leading with a customer-first mindset, because growth follows when trust comes first.The journey has been about learning, adapting, and constantly striving to be better — not just for myself, but for the customers and partners I serve.If you’re an eCommerce brand looking to scale, or a partner exploring collaboration, I’d love to connect.

Experience

1. Head of Partnerships & Customer Success

   TargetBay

   Aug 2025 — Present · Chennai, IN

   Customer Success and Partnerships are two sides of the same coin — both are about building long-term growth through trust, strategy, and collaboration. As Head of Customer Success & Partnerships at TargetBay, I work with eCommerce brands and Agency partners to create impact that lasts.With customers, my goal is simple: make sure they don’t just use our platform — they thrive on it. With partners, my mission is to unlock joint opportunities that help brands succeed across the entire eCommerce ecosystem.What I do:Lead and scale Customer Success to drive adoption, retention, and revenue growthBuild strategic partnerships with agencies, platforms, and technology providers (Shopify, BigCommerce, Walmart, TikTok, and more)Guide eCommerce brands on email & SMS strategy, deliverability, segmentation, and automationCreate onboarding, QBR, and feedback systems that deliver measurable resultsCollaborate cross-functionally with Product, Sales, and Marketing to keep customers and partners at the centerIdentify growth opportunities across customer accounts and partner ecosystemsWhat drives me:Empowering eCommerce brands to grow smarter, faster, and strongerCreating win-win partnerships that deliver measurable outcomesBuilding teams, systems, and relationships that scale with impactBelief that growth comes from strategy, trust, and continuous improvementI work with ambitious brands and partners who want more than just “support” — they want a growth partner who brings clarity, strategy, and results. If that’s you, let’s connect.

Education

• Great Lakes Institute of Management

  Post Graduate Program in Management for Executives . PGPMex Aug'21, Marketing/Marketing Management, General

• University of Madras

  Bachelor's Degree, Business Administration and Management, General

  2006 — 2009

• St. Bede's Anglo Indian Higher Secondary School

  High School, Business/Commerce, General

  1995 — 2006

Skills

• Business Relationship Management
• Analytics
• Client Relations
• Customer Intelligence
• Account Management
• Artificial Intelligence
• Telecommunications
• Temporary Staffing
• Internet of Things
• Medical Billing
• Customer Interaction
• Sales Operations
• Customer Retention
• Vendor Management
• Temporary Placement
• Customer Service
• Training
• People Management
• Staffing Services
• Customer Data Integration
• Retail Support
• Call Centers
• Business Development
• Machine Learning
• Management Consulting
• Business Analysis
• E-Commerce Support
• Accounts Receivable
• International Business Development
• Business-to-Business (B2b)
• Crm
• Enterprise Software
• Management
• Team Building
• International Business
• Sales
• Enterprise Resource Planning (Erp)
• Microsoft Excel
• Customer Relationship Management (Crm)
• Business Intelligence