Rachel Moran
Director of B2b Marketing @Incredible Health
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WORK HISTORY
Director of B2b Marketing @Incredible Health
New York, NY, US
Leading B2B marketing at the largest AI-powered healthcare career marketplace with AI voice interview agents Lyn and Gale-Introduced and scaled an Account-Based Marketing motion, building a tiered target account strategy aligned with Sales including a flagship personalized direct mail campaign -Developed inbound engine from scratch, launching a LLM-optimized strategy that increased website traffic YoY and built the company’s first sustainable organic lead pipeline-Built a strategic event roadmap, introducing repeatable processes and reporting to maximize ROI-Repositioned the company as an AI-first brand, evolving messaging, website, sales enablement, and outbound strategy to reflect AI differentiation.
EDUCATION
Torrington High School
High School
Boston University
Bachelor of Science (BS)
SKILLS
ABOUT RACHEL MORAN
Entrepreneurial-minded, NY-based B2B growth marketer. Passionate about launching creative, integrated campaigns that drive revenue.
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