Mac McLaurin

Co-founder & Chief Creative Officer 15º. Passionate advocate for brands that are doing good in the world.

Role
Co-founder, Chief Creative Officer at Fifteen Degrees
Location
New York, NY, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Mac McLaurin

At the core, I\'m a copywriter with a love for finding the simple and honest truth…

Experience

  1. Co-founder, Chief Creative Officer

    Fifteen Degrees

    Jan 2012 — Present

    Co-founded 15º, an agency that specializes in emotional branding campaigns delivered with the precision of performance-driven, omnichannel marketing. Grew the agency from 5 to 18 employees, serving clients locally and around the globe from NYC and greater New York, to Paris, Seville, and Moscow. Brands we\'ve helped succeed include Cniel (Cheeses of Europe), Volunteers of America, Gazprom, Olives from Spain, NYC, Northwell Health, The Heart Institute, Comprehensive Breast Center, Sun River Community Health, Castrol, Cardiovascular Research Foundation, Ascendus, Little Duck Organics, Dime Bank, Ridgewood Bank, Northern Westchester Hospital, Westchester County Tourism, and Catholic Charities.

Education

  • Columbia Business School

    Google CMO Academy

    2017 — 2017

  • Northwestern University - Kellogg School of Management

    Creative Writing

    1993 — 1994

  • University of South Florida

    Bachelor of Arts - BA, Behavioral Economics

    1986 — 1990

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Mac McLaurin — Co-founder, Chief Creative Officer at Fifteen Degrees in New York, NY, US | Unifers