Maaz Raees
Business Consultant Brand Strategist @Upwork
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WORK HISTORY
Business Consultant Brand Strategist @Upwork
I help early-stage founders and lean teams develop brands that punch above their weight — by combining business strategy, creative clarity, and scalable systems.Key Contributions:1. Helped startups develop investor-ready brands and secure funding through clear positioning and storytelling.2. Created brand frameworks and offer strategies that led to up to 3x revenue growth.3. Advised businesses across industries: tech, lifestyle, HR, design, and education.4. Built plug-and-play systems (e.g. Productivity OS, Offer OS) to reduce founder overwhelm and accelerate execution.5. Led recruitment, content, marketing, and automation for growing teams.Focus Areas:Brand Strategy | Offer Design | Systems Thinking | Go-to-Market | Content Strategy
EDUCATION
National University of Computer and Emerging Sciences
Bachelor of Business Administration - BBA, Human Resources Management and Services
National College of Arts
Master of Arts - MA, Digital Communication and Media/Multimedia
ABOUT MAAZ RAEES
I help startups and solo founders build bold, differentiated brands that spark recognition, drive growth, and stand out in competitive markets — by blending strategic clarity with creative execution.With 12+ years across branding, marketing, and business operations, I specialize in turning raw ideas into high-impact brand identities and go-to-market strategies. Results I’ve Helped Create:3× revenue growth through clear brand positioningBrand stories that helped secure funding & investor trustEnd-to-end launches from strategy to visual identityProfessional launch systems for lean teams — minus big-agency costsI started in customer service (where I learned empathy + clarity), moved to operations (leading high-performing teams), then transitioned to business analysis — and finally into my zone of genius: brand consulting.Today, I work with early-stage teams and growth-focused founders to:Clarify their brand identity & storyCreate standout messaging & positioningBuild digital ecosystems that reflect their visionLaunch with strategy, not stress Building something meaningful? Let’s make sure your brand reflects that. m••••••••@gmail.com | DM to connect Schedule a meeting with me: https://calendly.com/maazraees/30min
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