Michelle Murray-Carter
Strategic Telecom Leader focused on Secure Fiber and Unified Communication Solutions
- Role
- Enterprise Account Manager at Spectrum Business
- Location
- Raleigh, NC, US
- LinkedIn followers
- 500 followers
About Michelle Murray-Carter
I’m a strategic and customer-focused sales and marketing professional with over 15 years of experience driving revenue growth, launching products, and building impactful go-to-market strategies. I specialize in aligning sales and marketing functions to increase efficiency, accelerate adoption, and create value across the customer journey.In my role as a Sales Systems Engineer, I built and led a high-performing team of 12, surpassing quarterly sales targets by over 50%. I approach every sales challenge with a problem-solving mindset, focusing on understanding customer needs and delivering tailored, data-backed solutions that close gaps and drive results.My marketing expertise spans product development, content strategy, digital campaigns, and partner enablement. I’ve led end-to-end launches, including email and vendor partnership campaigns, resulting in a 20% lift in product adoption. I believe in the power of storytelling and translating technical or complex offerings into compelling, user-driven narratives.I thrive in fast-paced, cross-functional environments, working closely with product, engineering, and leadership teams to build scalable strategies that support both brand and revenue goals. I’m known for being both analytical and creative — balancing performance metrics with audience engagement to continually refine and improve campaigns.Outside of work, I’m a gearhead at heart — I love racing and restoring cars, photographing automotive events, and volunteering with STEM students through my local Boys & Girls Club. I bring that same curiosity, focus, and drive into everything I do professionally.
Experience
Enterprise Account Manager
Jul 2025 — Present · Raleigh, NC, US
Lead strategic account development across enterprise clients, delivering tailored broadband, cyber security, and mobility solutions to drive revenue growth and long-term retention- Cultivate relationships with key decision-makers and channel partners, positioning Spectrum as a trusted advisor in telecommunications and IT infrastructure- Collaborate cross-functionally with marketing, engineering, and operations teams to ensure seamless solution delivery and customer satisfaction- Conduct quarterly business reviews and performance analyses to identify growth opportunities and optimize account strategies- Drive consultative sales efforts, leveraging deep industry knowledge to align Spectrum’s offerings with client business goals and operational needs
Education
Baylor University - Hankamer School of Business
BBA, Marketing
2008 — 2013
Baylor University
Minor, Business/Corporate Communications
2008 — 2013
Skills
- Product Marketing
- Merchandising
- Social Networking
- Social Media Marketing
- Powerpoint
- Market Research
- Os X
- Visual Merchandising
- Telecommunications
- Retail
- Brand Management
- Marketing Strategy
- Mac
- Social Media
- Solution Selling
- Team Building
- Management
- Sales Management
- Sales Operations
- Customer Service
- Team Leadership
- Direct Sales
- Marketing
- Training
- Customer Satisfaction
- Networking
- Advertising
- Event Planning
- Microsoft Office
- Sales
- Inventory Management
- Time Management
- Marketing Communications
- Account Management
- Leadership
- Business Development
- Sales Process
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