M. Scott Ulnick

About M. Scott Ulnick

Commercial Diligence/Market Studies/Company & Sector Analysis Market…

Experience

1. Managing Principal

   Ducker Carlisle

   Oct 1992 — Present · Detroit, MI, US

   Scott and Ducker have recently transitioned to focus on growth consulting, providing market studies and commercial diligence to Multi National Corporations, PE, Sell-Side Investment Advisors and sponsor-owned portfolio companies. Scott has over 20 years of experience, consulting with leading corporations, private equity firms and sponsor portfolio companies, in various growth consulting engagements within several organizations and trade associations. Scott\'s extensive experience has produced results in top-line growth (organic and in-organic) with existing and new customers and in existing and untapped adjacent markets. Industry expertise includes work in automotive, on-off highway specialty vehicles & equipment, powersports, aerospace, consumer durables, electrical/electronics, infotainment, logistics, business services and materials/conversion. Scott has extensive research expertise in technical disciplines including commercial diligence, market modeling, competitive intelligence, business-to-business customer satisfaction measurement, and benchmarking.Scott routinely consults, speaks and collaborates with various trade/industry groups, including The Aluminum Association, The American Iron & Steel Institute, SAE, SEMA, AAPEX, ACG, FARO, the American Marketing Association and the Society of Competitive Intelligence Professionals. He joined the firm in 1992 following a career with Unisys Corporation where he held positions in marketing, product development and program management. Scott also held a business development role with Lexis/Nexis\'s business research, data analytics database and monitoring suite. He holds BBA and MBA from Michigan State University.

Skills

• Quality and Performance Analytics
• Market Analytics to Test an Investment Thesis
• Product/Market Adjacency Analysis
• Business Strategy
• Brand Value Measurement
• Venture Capital
• Financial Modeling
• Industry Trade Association Market Intelligence & Advocacy
• Accelerating Deal Success by Leveraging Ducker’s Industry Access and Expertise
• Management Consulting
• Valuation
• Pricing/Rebates and Warranty Dashboards
• Competitive Analysis
• Automotive Aftermarket Part Category Market Sizing
• Vet Optimal Market Segments for M&a and Commercial Activity
• Gap Analysis and Benchmarking
• International Business
• Voice of Customer/Market Tracking
• Market Research/Market Intelligence, Growth Consulting "Where to Play, How to Wi
• Analysis
• Competitive Intelligence and Benchmarking
• Develop “Receptivity” ® and Discreet Contact with Business Owners and Management
• Market Analysis
• Filling Critical Knowledge and Analysis Gaps
• Strategy
• Product/Service Optimization Analysis
• Optimizing Clarity & Results of Deal Flow and Strategic Decisions
• Competitive Intelligence
• Corporate Finance
• Market Research
• Due Diligence
• New Product Development Support
• Business Planning
• Business Analysis
• Develop Actionable, Proprietary Targets for M&a Activity
• Business Development
• Financial Analysis
• Determine Technological/Ip Benchmarks and Kpis/Ksfs for Target Companies and PR
• Strategic Consulting
• Providing Confidence & “Defensibility” of Investment Hypotheses