Lynnda Heppler

About Lynnda Heppler

As a creative leader with 20+ years of experience, I am guided by passion to continuously innovate and transform creative ideas into strategic visual communications for corporate teams, primarily within the restaurant and financial sectors. I believe in the power of design to not only communicate but to inspire and drive change, uniting individuals around a cohesive brand with consistency. With a proven track record in creative strategy, corporate brand identity, design, multimedia, print, project management, and graphic communications, I excel in delivering leadership, critical thinking, and problem-solving skills. My expertise encompasses overseeing large-scale projects from concept to completion, managing in-house creative teams, and ensuring the alignment of creative strategies with broader organizational objectives. I specialize in resourcefully managing budgets to craft impactful communications for diverse audiences, including customers, team members, franchisees, and investors. I am committed to leveraging my comprehensive experience in design leadership to create innovative visual communications that align with customer goals, encourage an environment of creativity and collaboration, and mentor the next generation of design leaders to achieve their potential. If you\'re seeking a seasoned creative partner with a track record of success, let\'s connect to explore how we can collaborate to elevate your brand.

Experience

1. Director - Graphic Design Communications & Management

   Domino's

   Jul 2003 — Present · Ann Arbor, MI, US

   Provided creative leadership and brand identity across company, working closely with executive leadership and various business units to develop and drive creative strategies aligned with company goals and objectives.• Managed creative team of six to eight team members and suppliers to produce branded communications in graphic design, executive presentations, print, digital, photography and multimedia for company and franchisees.• Oversaw budget responsibility for $500K in-house expenses, over $2-5M budget for printed store marketing kits, worldwide franchisee (arena-size) events, vendor expos, and third-party partnerships to support corporate brand.• Led strategic visual communications and creative development for nearly 22 years at world\'s top public restaurant brand, with global enterprise of more than 21,300 stores in over 90 markets.• Guided creative and team with financial acumen and background with experience in investment capital management and life insurance sectors.• Directed creative on large projects from concept to client delivery with creative team development and print management, overseeing brand identity and trademarks for both internal and external audiences.• Headed large-scale franchise events with over 8,750 attendees, as well as HQ company events for corporate team members.• Controlled annual budget exceeding $2M for projects, events, and supplier/partner expenses, including communication services and external resources.• Managed over 800 projects per year with in-house creative teams and partners, supporting various business units, team members, franchisees, investment professional, and investors.

Education

• College for Creative Studies

  Bachelor of Fine Arts (BFA)