Lynn Woodburn

Communications Director @AIG

CA

As a senior communications leader, I have enjoyed success in building and leading effective communication strategies. A seasoned professional in marketing and communications management, with a multi-year track record of driving high-volume growth in market share and sales through development of leading marketing and communications programs. Proven ability to assimilate disparate information channels in order to provide sound judgment to an organization’s leadership.Skills and expertise• Public / media relations • Employee engagement • Change management• Social responsibility • Reputation management • Internal communications• Crisis communications • Thought leadership • Product launches• Digital communications • Communication audits• Creative strategy • Advertising • Social intranets • Brand management • Event management / trade shows • Social media • Video / podcasting

The International Association of Business Communicators

Leading Through Change Communication

OCAD University

Graphic Design

University of Toronto

Public Relations and Political Science