Lydia Swortzel
Business Intelligence and Analytics at Inmar Intelligence, Wake Forest University MBA
- Role
- Business Intelligence at Inmar Intelligence
- Location
- Winston-Salem, NC, US
- LinkedIn followers
- 500 followers
About Lydia Swortzel
Experienced Manager with a demonstrated history working in information technology, analytics, finance, and revenue cycle industries. Skilled in analytics, management, critical thinking, process improvement, and recruiting. Strong professional with a Masters in Business Administration, focusing on Leadership and Analytics. Developing people in congruence with processes to align business needs and strategy.
Experience
Business Intelligence
Feb 2020 — Present
About Inmar IntelligenceWe began 40 years ago by using technology to revolutionize the coupon industry. Today, our predictive analytics, technology-enabled and market-driven platforms are built to solve some of the biggest obstacles to growth across industries in the face of changing markets and consumer behaviors. Inmar’s customer-centric approach is evident through our success helping companies, including those in highly regulated industries, dynamically engage audiences through influencer, e-commerce, loyalty, conversational commerce and programmatic media solutions.We help leading Fortune 500 companies and emerging brands stay relevant, improve operations and propel growth while providing their consumers with personalized and precision-driven tools to improve health and safety, save money and more conveniently go about their lives.Throughout our history, we have served retailers, manufacturers, pharmacies, health systems, government and employers as their trusted intermediary and helped them redefine innovation. For more information about Inmar, please follow Inmar on Twitter, LinkedIn or Facebook, or call (86••••••17.
Education
University of North Carolina at Greensboro
Bachelor of Arts (B.A.)
2006 — 2009
Wake Forest University School of Business
Master of Business Administration - MBA
2019 — 2021
Pfeiffer University
History
2004 — 2005
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