Lyda Akin

About Lyda Akin

Lyda has spent 25+ years creatively marketing residential real estate, retail and hospitality clients across the country. With a passion for innovative, strategic, results-oriented marketing, Lyda has delivered unique results for clients that have included David Weekley Homes, W Hotels & Residences, Crescent Communities, Wheelock Communities, Friendswood Development, Jackson Cooksey, Mobil Land Development, Spectrum Skanska, Discovery Land, Ashton Woods Homes, Wyndham Hotels, Marriott Hotels and even Donald Trump.After a long career on the agency side, Lyda made the switch to client-side to lead the in-house marketing team at David Weekley Homes. She is now part of a Team where she believes strongly in their culture, their product, their service and their commitment to the community. Lyda is passionate about her work, her customers, her team and her family. She spends her spare time with her precious grandson or lounging lakeside with her family at her second home in New Hampshire.

Experience

1. Vice President of Brand

   David Weekley Homes

   Nov 2018 — Present · Houston, TX, US

Education

• The University of Texas at Austin

  B.S.

Skills

• Copywriting
• Event Management
• Digital Strategy
• Digital Marketing
• Design Logos
• Promotions
• Online Marketing
• Strategic Planning
• SEO
• Logo Design
• Media Planning
• Direct Mail
• Advertising
• Creative Direction
• Marketing Communications
• Public Relations
• Creative Development
• Brand Development
• Integrated Marketing
• Marketing Management
• Market Planning
• Sem
• Marketing Strategy
• Online Advertising
• Real Estate Marketing
• Social Media Marketing
• Account Management
• New Business Development
• Marketing
• B2b
• Direct Marketing
• Consumer Insights
• Social Media