Saurabh Lunker
Assistant Vice President, Brand
- Role
- Assistant Vice President, Brand Communications at SBI Card
- Location
- Gurugram, IN
- LinkedIn followers
- 500 followers
About Saurabh Lunker
Brand Lead, Core Cards at SBI Card & Payment Services Limited. With 15 years of…
Experience
Assistant Vice President, Brand Communications
Feb 2020 — Present · Gurgaon, IN
Responsible for overall brand management of Core Cards vertical for the company. Responsibilities range from launch strategy creation to saliency sustenance for the vertical using Advertising, Media Planning, Consumer behavior, Market Research, and in-market implementation of Programs.Major campaign for Core Cards typically includes: TVCs & Digital Films production, Magazine Ads, Radio, Social and Digital Media Assets, A&P Budget Management, etc.
Education
University of Rajasthan
Senior Secondary, Science Maths
2002 — 2002
IBS Hyderabad
Master of Business Administration (MBA), Marketing
2008 — 2010
University of Rajasthan
Bachelor of Engineering (B.E.), Computer Science
2003 — 2007
Indian Institute of Management, Calcutta
Executive Program, Digital Marketing Strategy
2019 — 2020
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