Luke Labar
Commercial Enablement / Solution Architecture (Loyalty & Supply Chain) at Circana
- Role
- Senior Director, Commercial Enablement Solution Architecture (Loyalty & Supply Chain) at Circana
- Location
- Louisville, CO, US
- LinkedIn followers
- 500 followers
About Luke Labar
Strategic leader in consulting, sales, and technology with 20+ years driving growth for…
Experience
Senior Director, Commercial Enablement Solution Architecture (Loyalty & Supply Chain)
Mar 2023 — Present · Boulder, CO, US
Design and deliver enterprise-level data and analytics solutions for CPG manufacturers and retailers, translating complex business requirements into technical architectures that drive growth and operational efficiency. Partner with C-suite and cross-functional teams to architect scalable solutions leveraging consumer insights platforms, market research tools, and category management technologies.Key Contributions- Deliver customized product demonstrations and proof-of-concept engagements, showcasing platform capabilities - Architect integrated solutions combining consumer panel data, pricing analytics, and shopper insights to address strategic business challenges- Lead end-to-end RFP response process, coordinating cross-functional teams to develop comprehensive technical and business proposals - Support proposal development lifecycle including requirements analysis, solution design, cost estimation, and risk assessment for complex multi-phase engagements- Drive go-to-market strategy and commercialization of new solution offerings, partnering with product and sales teams to define value propositions that accelerate market adoption- Develop commercialization frameworks and sales enablement materials, translating technical capabilities into client-ready business cases that demonstrate measurable ROI- Lead technical discovery and solution design for consulting engagements, defining implementation roadmaps that align client objectives with platform capabilities- Collaborate with product development, sales, and client services teams to translate market needs into solution patterns and technical standards- Present solution architectures to executive stakeholders, demonstrating business value and long-term impact of technology investments- Support new client acquisition through consultative discovery sessions, needs assessments, and executive presentations that articulate business value and technical differentiation
Education
Saint Joseph's University - Erivan K. Haub School of Business
Bachelor of Science
1999 — 2003
Lehigh University
Master of Business Administration (M.B.A.)
University of Nottingham, United Kingdom
Field Study
2014 — 2014
The Culinary Institute of America
AOS
1997 — 1999
Lehigh University - College of Business and Economics
Master of Business Administration (MBA)
2011 — 2014
Skills
- Market Research
- Microsoft Excel
- Fmcg
- Consumer Insights
- Retail Category Management
- Store Clustering
- Management
- Team Building
- Budgeting
- Merchandising
- Consumer Behaviour
- Forecasting
- Marketing Research
- Pricing Strategy
- Market Analysis
- Fact-Based Selling
- Marketing
- Business Development
- Iri Xlerate
- Pos Data Analysis
- Strategic Planning
- Brand Management
- Cross-Functional Team Leadership
- Analytics
- Competitive Intelligence
- Marketing Strategy
- Business Strategy
- Consultative Selling
- Business Analysis
- Promotional Analysis
- Shopper Marketing
- Cpg Sales
- Market Planning
- Account Management
- Customer Insight
- Business Intelligence
- Nielsen
- Retail
- Customer Relations
- New Business Development
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