Luke Kim

About Luke Kim

As an ambitious and creative professional, I bring a dynamic blend of experience in digital media, brand strategy, research, and leadership. My background spans industries from public relations and consulting to fashion and energy policy, equipping me with a multifaceted perspective on market trends, consumer behavior, and brand storytelling. Currently, I serve as a Digital Media & Brand Strategy Intern at CLD PR, where I conduct data-driven market research, analyze digital performance metrics, and collaborate on influencer partnerships and brand campaigns. Previously, I worked at Sézane as a Sales & Digital Marketing Representative, where I commuted between Washington, D.C, and New York City to work in a hybrid capacity. In this role, I optimized customer engagement strategies, curated in-store experiences, and enhanced brand visibility through social media promotions. This experience refined my ability to balance digital marketing with in-person brand storytelling in a fast-paced, high-end retail environment. My experience extends into policy research through my time at the Global America Business Institute (GABI), where I curated and developed content on nuclear and renewable energy, strengthening the organization’s digital presence and industry insights. Beyond my professional roles, I am the Founder of the Pepperdine Fashion Association, where I created a platform for students to explore design, styling, and industry networking. I led the organization of Pepperdine’s first-ever fashion show, featuring over 30 models and 500+ attendees. Additionally, as the Outreach Chair of the Pepperdine Consulting Association, I connect students with top consulting firms and industry leaders to explore careers in corporate fashion and business strategy. With a passion for brand storytelling, market research, and strategic collaborations, I am eager to continue shaping the intersection of media, fashion, and consulting. Let’s connect and create something impactful together!

Experience

1. Sales & Digital Marketing Representative

   Sézane

   Oct 2024 — Present · New York, NY, US

   At Sézane, I drive sales while contributing to the brand’s marketing initiatives. My role includes assisting clients with product selection, curating social media promotions, and collaborating with the team to boost brand visibility and engagement.

Education

• Pepperdine University

  Bachelor of Arts - Integrated Marketing Communications

  2023 — 2027

• West Ranch High

  High School Diploma

  2018 — 2023