Luke Hebblethwaite
Head of Games @BAFTA
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WORK HISTORY
Head of Games @BAFTA
London, GB
Leading and guiding the arts charity’s mission as the foremost global cultural organisation in games, to support and champion creative talent, advocate for progressive change and celebrate excellence in the craft of making games. I am the lead advocate for games within the charity, its primary ambassador to the games industry and a regular spokesperson to the media and public. My role brings together workstreams and teams from across the organisation to foster an organisation-wide approach to games, delivering a world-class, authentic and impactful year-round programme of activity to support the modern games sector.
EDUCATION
Buxton Community School
GCSEs & A Levels
University of Hertfordshire
Bachelor of Science (BSc) Electronic Music
SKILLS
ABOUT LUKE HEBBLETHWAITE
As the Head of Games at BAFTA, I lead the arts charity’s mission as the foremost global cultural organisation in games, supporting and championing creative talent, advocating for progressive change and celebrating excellence in the craft of making games. As well as the prestigious BAFTA Games Awards, BAFTA provides a year-round programme of events, including Masterclasses with world-leading talent, workshops and networking activities recognising and supporting games professionals, producing world-leading games-focused video content and running headline new talent initiatives such as BAFTA Breakthrough and the national Young Game Designers competition. Prior to BAFTA, As the Insight & Innovation Manager at Ukie, I led on both research and tech implementation to support the trade association\'s approach to policy, advocacy and engagement work on behalf of the UK games sector. In this role, I launched a wide range of reports and tools that provided first-of-it\'s-kind authoritative industry data, such as the UK Games Map and UK Games Industry Census. I represented the games industry in a wide range of cross-sector working groups and boards, such as the StoryFutures and StoryFutures Academy initiatives, supported by the UK Govt\'s industrial strategy fund. I also ran Ukie\'s Mixed Reality working group, supporting emerging \"immersive\" creative businesses. Prior to working in the games industry, I was the Global Ecommerce Analyst for Dr Martens and spent 8 years working on international royalties in the music industry. I can usually be found playing Doom.
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