Luke Christensen
Strategic Management at Brigham Young University
- Role
- Product and Strategy Manager at Byu Music Group
- Location
- Orem, UT, US
- LinkedIn followers
- 500 followers
About Luke Christensen
I’m a Strategic Management student at BYU focused on building products, systems, and…
Experience
Product and Strategy Manager
Feb 2024 — Present · Provo, UT, US
Created a 50K+ media asset library and custom scheduling system for 60+ music projects (videos, singles, EPs, albums) to standardize operations, boosting annual project throughput by 20% and cutting content search time by 40–50% Built playlisting and DSP strategies using competitive analysis and streaming data to optimize distribution, increasing submissions to major streaming platforms by 70% and contributing to 25% streaming growth across key BYU ensembles
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