Luiz dos Santos

Category Marketing Manager - Americas Region

Role
Americas Category Marketing Manager at HP
Location
Orlando, FL, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Luiz dos Santos

Results-oriented senior marketing and business executive with international experience in the technology industry, both in the Consumer, and Enterprise (B2B) segments of the market. Product Marketing and Strategy | Channel Marketing | Product Promotions | Marketing Programs and Plans | Printing Security | Managed Printing Services | Agency Management | Fluent in English, Spanish, Portuguese

Experience

  1. Americas Category Marketing Manager

    HP

    Jan 2012 — Present · Boise, ID, US

    Manages several product categories for Americas Region. Supervises regional and country specific category activities, including pricing, product cycle management, forecasting, and market sizing. Serves as primary advisor to Senior Management on strategic planning, marketing opportunities, competition and channel and customer needs while achieving overall business objectives (revenue, margin, and market share) throughout the Region.

Education

  • Centro Universitário do Instituto Mauá de Tecnologia

    Bs

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Luiz dos Santos — Americas Category Marketing Manager at HP in Orlando, FL, US | Unifers