Luiza Mendonça
Collection Merchandiser - Leather Goods, Shoes & Accessories @AMI PARIS
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WORK HISTORY
Collection Merchandiser - Leather Goods, Shoes & Accessories @AMI PARIS
Paris, FR
EDUCATION
Pontifícia Universidade Católica de Minas Gerais
Master's degree
Studio Berçot
Bachelor of Arts - BA
SKILLS
ABOUT LUIZA MENDONÇA
5+ years experience in fashion merchandising and product development, with a focus on leather goods. 5+ years experience in marketing and branding strategies. Strong product knowledge and sensibility for capturing market trends. Good analytical skills and an appetite for sales and understanding consumer behavior. I\'m currently working at AMI PARIS as a Collection Merchandiser for Leather Goods, Shoes & Accessories. Previously, I’ve had an enriching and diverse career path in fashion, working in all kinds of businesses: the French iconic brand A.P.C, independent label Françoise, LatAm’s biggest fashion retailer Lojas Renner, high end artisanal leather goods brand Aswad and entrepreneurial experiences in fashion and in tech. Before joining the fashion industry, I’ve worked in advertising both in agency and freelance, building a solid experience in marketing/branding strategies and market research.
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