Luis Fernandez de Regata Lestrade
Head of Spain @GoCardless
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WORK HISTORY
Head of Spain @GoCardless
Paris, FR
As Head of Spain, I’m leading the market expansion and commercial strategy of GoCardless in the region, building from the ground up. I lead a growing team focused on sales, partnerships, and market development, while personally taking ownership of our enterprise opportunities.My role combines team leadership with hands-on execution: driving our go-to-market strategy, accelerating adoption of account-to-account payments, and positioning GoCardless as the preferred solution for recurring and one-off payments in Spain.Since launching the market, we’ve grown from zero presence to working with leading Spanish and international merchants. I focus on- Leading and mentoring a high-performing team across sales and partnerships- Personally managing our strategic and enterprise deals end to end- Developing alliances with software providers and ecosystem partners- Building brand awareness and market education around Direct Debit and Intelligent Recoveries - Collaborating cross-functionally to localise the product and advocate for customer needsMedia-trained spokesperson for GoCardless in Spain, I also represent the company in public forums, media engagements, and thought leadership initiatives, reinforcing our positioning as a category leader in the account-to-account payment space.GoCardless is a global leader in direct bank payments, processing over $30B annually across 30+ countries. In Spain, our goal is to offer a modern, fully automated alternative to traditional payment rails, with lower costs, reduced churn, and better cash flow visibility for merchants.
EDUCATION
Bachillerato Alexander Bain
High School, IB
Universidad del Salvador
Academic Interchange, International Business
Colegio de Imagen Pública
International Protocol , International Relations and Affairs
Universidad Iberoamericana, Ciudad de México
Bachellors, International Business/Trade/Commerce
ESCP Business School
Master of Science - MSc - Academic Excellence Scholarship, Digital Transformation
SKILLS
ABOUT LUIS FERNANDEZ DE REGATA LESTRADE
As Head of Spain at GoCardless, I lead the growth, expansion, and operational strategy of one of the world’s leading platforms for recurring payments.I’m also the official spokesperson in the region, representing GoCardless in the media and at key industry events.With 9+ years of experience across SaaS, ERP, and Fintech, I help drive pipeline, close strategic deals, grow accounts, and build long-term relationships with customers and partners. I work closely with cross-functional teams to streamline go-to-market operations and optimise our commercial performance.My mission is to simplify payments and accelerate digital transformation.Whether through automation, open banking, or intelligent tools like Success+, I focus on delivering tangible impact, boosting revenue, reducing friction, and enabling scalable growth.I thrive in both corporate and entrepreneurial environments and bring a multicultural mindset to every challenge.Outside of work, I’m passionate about music, culture, and supporting development across LATAM and EMEA.Let’s connect! I’d love to explore how GoCardless can help your business grow.
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