Luisa Lucini
Ww Visual Merchandising Director @Zegna
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WORK HISTORY
Ww Visual Merchandising Director @Zegna
Milan, IT
Responsible to turn the VM into a strategic lever through and effective creative process development and a business-oriented governance of local organizations. Creative briefing, Brand Identity Strategy, Seasonal Plan aligned to marketing and merchandising, suppliers & production processes management. WW governance, plus EMEA direct management.
EDUCATION
Università Bocconi
General Management, Economics
Università Bocconi
Economics for art, culture and communication, Economics
SKILLS
ABOUT LUISA LUCINI
I\'m interested in Fashion and Luxury Market both apparel and accessories.Specialties: I\'m specialized in merchandising at 360° level from collection development to buying management, visual merchandising and retail development.
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