Luis Emilio Vizcaino
Chief External Affairs Officer @California Charter Schools Association
Signup · Get unlimited contacts
WORK HISTORY
Chief External Affairs Officer @California Charter Schools Association
CA, US
Reporting to the Chief Executive Officer (CEO), the Chief External Affairs Officer (CEAO) is a key advisor to the CEO and Board of Directors, contributing to overall strategy and the new strategic direction, as well as the ongoing organization-wide leadership of the Association. The CEAO is the principal communications and marketing strategist and leads an internal team plus contractors to create and execute across all platforms – mass-market advertising, media relations, digital media, website, events, and toolkits to support the communications efforts of members. As a member of the Association’s executive management team, the CEAO partners with colleagues in operations, legal, research, government relations, regional advocacy and organizing to lead the day-to-day management of the regionally dispersed Association staff. The CEAO is a thought partner and collaborator on the electoral campaign-related communications and marketing investments of California Charter School Advocates. In collaboration with the Office of the CEO, the CEAO contributes to the development and execution of the Association’s internal communications effort. The CEAO supervises internal team, regionally dispersed. Personnel management responsibilities include structuring the communications function to ensure effective operation; interviewing, hiring, and training employees; planning, assigning, and directing work; appraising performance; motivating, rewarding and coaching employees; addressing complaints and resolving problems. Ensures that CCSA works collaboratively with contractors and vendors and receives full value from them. Develops measurable outcomes for communication and marketing activities and creates an evaluation plan to inform future investments. Plans and administers the communications team’s annual budget; Ensures website and social media channels are state-of-the-art tools in brand management, messaging. Uses analytics for continual performance improvement.
EDUCATION
UCLA
B.A., History
ABOUT LUIS EMILIO VIZCAINO
A seasoned communications, media relations, public affairs and crisis management executive who has worked at the local, state and national level in the public, private and nonprofit sectors in a fast-paced, deadline-oriented environment. Credited with generating positive news coverage, winning statewide and national campaigns and raising client\'s profile/brand in Latino and LGBTQ communities. Expertise include: Strategic Communications, Media Relations, Crisis Communications, Public Affairs, Market Research, Internal Communications, Project Manager/Supervisor, Government Relations, Social Media Strategy Speech Writing, Bilingual (Spanish), Event Planning
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.