Luigi F.

About Luigi F.

I’m a solution-oriented, 11x certified Salesforce professional with over 15 years of experience at the intersection of technology, strategy, and execution. Throughout my career, I’ve helped organizations reimagine what’s possible — and then bring it to life — through innovative, data-driven solutions that deliver real business outcomes.Starting in management consulting, I advised C-level leaders on growth, transformation, and operational excellence across industries. That work inspired me to dive deeper into the \"how,\" leading cross-functional teams through implementation consulting to turn strategy into real-world impact.From there, I transitioned into tech sales and partnerships, where I’ve helped companies scale innovative solutions, build strong alliances, and craft compelling value stories that win. Along the way, I developed deep industry expertise that allows me to speak the language of the customer, anticipate challenges, and position technology as a driver of meaningful change.Today, I bridge the gap between vision and execution — combining big-picture thinking with frontline experience to deliver results. Whether I\'m building a go-to-market strategy, designing a tailored product demo, or guiding a client through a complex transformation, my goal is simple: help people and businesses thrive through the power of connection, clarity, and innovation.Outside of work, I train Brazilian Jiu Jitsu - a practice that keeps me grounded, sharp, and focused on continuous improvement. It’s a constant reminder that growth comes from consistent effort, humility, and learning from every challenge. I’m also the creator of the Modern Samurai Code, a philosophy born from years of studying discipline, virtue, and personal mastery. It’s a framework designed to help people live with clarity, purpose, and strength in a distracted world.

Experience

1. Principal Demo & Ai Strategist

   Salesforce

   Aug 2025 — Present · Orlando, FL, US

   Design and lead the vision, strategy, and execution of Salesforce’s global demo and AI adoption experience, transforming how we showcase solutions to customers across industries. Partnering with solution engineers, product leaders, and sales executives, to ensure every demo is industry-specific, problem-solution-outcome driven, and aligned to business value.

Education

• UC Berkeley Executive Leadership Academy

  Digital Transformation: Leading People, Data & Technology

• Seminole State College of Florida

  EMT-B (Emergency Medical Sciences)

  2011 — 2011

• Udacity

  AI Programming with Python (Nanodegree), Artificial Intelligence

  2018 — 2018

• UCF College of Business

  Bachelor of Business Administration - BBA, Finance

  1996 — 2002