Lucy Edick Ray
Digital Marketing and Brand Manager @Pzena Investment Management
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WORK HISTORY
Digital Marketing and Brand Manager @Pzena Investment Management
New York, NY, US
EDUCATION
The University of Alabama
Bachelor of Arts (BA), Fine/Studio Arts, General
Florence University of the Arts
Fine/Studio Arts and Art History
ABOUT LUCY EDICK RAY
Marketing Management | Branding and Strategy | Creative-to-Business Liaison Lucy has a proven track record of effective leadership, delivering results by managing multi-functional teams, leveraging her creative background to enhance brands, and emboldening both in-house and client marketing strategies. Lucy has experience managing multiple simultaneous company-wide marketing initiatives from ideation to execution. She works with clients to identify business growth possibilities and provide creative solutions across the branding, marketing, sales, and technology sectors of the business. Lucy possesses an excellent understanding of strategic branding, campaign marketing, business development, customer care, and delivering large-scale projects on time and beyond expectation. • Effective problem solving and leadership skills, excelling in project planning, management, and execution• Extensive knowledge of brand expansion and marketing strategy to drive proactive customer growth • Proven communication and graphic design skills, fostering valuable teaming between clients and creatives• Proficient in Adobe Creative Suites and Customer Relationship Management platforms• Skilled in Google Ads and Analytics reporting to drive digital campaign efforts• Enjoys electric scooters, coaching tennis, mentoring young women, and The Bachelor franchise
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