Lucy MacKlane
Digital Marketing Manager at Premier Healthcare Professionals
- Role
- Digital Search Marketing Seo Strategist at Olaro
- Location
- New York, NY, US
- LinkedIn followers
- 500 followers
About Lucy MacKlane
As an internet marketing consultant, my strategies are designed to help companies or…
Experience
Digital Search Marketing Seo Strategist
Sep 2012 — Present · New York, NY, US
Worked with IT to implement schema.org microdata formatting best practices [e.g. recipe time, cooking method, calories, ratings, reviews schema etc.] into the code of all recipe pages. • Devised Formula to automatically generate SEO Friendly URLs, Title, Meta, and H1 tags for recipe and category pages.YMCA Long Island • Performed Search Engine Optimization (SEO) for their main site and branch locations. • Created new Search Engine friendly URL’s, Title, Meta, H1 & H2 tags, Geo-targeted Optimized Copy, XML sitemaps etc. for Started new Social Media campaigns on Facebook, Twitter and YouTube etc.• Optimized Google Places\' accounts for YMCA branches.• Performed weekly Search Engine, Referring Sites, Keyword and Traffic/Site Analysis through Google Analytics and adjust website strategies accordingly.
Skills
- Google Adwords
- Search Engine Technology
- Digital Strategy
- Link Building
- Search Engine Submission
- Internet Search Marketing
- Organic Search
- E-Commerce
- Search Analysis
- E-Commerce Optimization
- Google Webmaster Tools
- Social Media
- Internet Services
- Online Marketing
- Blogging
- Digital Marketing
- Web Marketing Strategy
- Online Reputation
- Social Marketing
- Social Bookmarking
- Google Analytics
- SEO Copywriting
- Article Submission
- E-Commerce Consulting
- Social Media Marketing
- SEO
- Smo
- Landing Page Optimization
- Digital Media
- Ppc
- Cms
- E-Commerce SEO
- Web Design
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