Lucy Brook
Founder of Mkt Lab @Mkt Lab
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WORK HISTORY
Founder of Mkt Lab @Mkt Lab
Founder of Mkt Lab, I provide strategic clarity for organisations that need direction and focus.If you are facing challenges with business growth, lead generation or leadership teams sense something isn’t quite aligned, I diagnose what’s working, what’s blocking progress and what needs to change, giving leaders a clear strategy to move forward with confidence.it is a mix of business and marketing strategy, supporting organisations across education, charities, professional services and ambitious SMEs.Core areas of focus:• Business Clarity Diagnostics• Strategic marketing audits & reviews• Brand and positioning strategy• Growth and go-to-market planning• Leadership-level advisory supportWith over 20 years of experience, I work as a trusted external perspective to support organisations move from uncertainty and activity-led marketing to clarity, focus and sustainable growth.Based in the South West, I work with organisations across the UK.
EDUCATION
CIM | The Chartered Institute of Marketing
Level 7 Marketing Leadership Qualification, Contemporary Challenges, Leading Change, Consultancy
The Manchester Metropolitan University
BSc, (Hons) Degree in Business
CIM | The Chartered Institute of Marketing
Post Graduate Diploma, Marketing
Croydon High School, GDST
A levels
SKILLS
ABOUT LUCY BROOK
I provide marketing strategies that drive business success for SMEs, start-ups and business owners. I focus on marketing reviews, marketing strategy and flexible marketing consultancy options that can remove the need for smaller organisations to make a full-time senior marketing hire. In my most recent role, I led the marketing for SaaS start-up, Applicaa, supporting 1,400 UK schools with digital transformation through software solutions. I have worked for several start-ups and consultancies in various sectors including education, publishing, technology, consultancies and the charity sector.
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