Lucky Saini

CMO | Marketing Head | Ex - Flipkart, Meesho, Ogilvy ! Recognised by WARC, KYOORIOUS & EFFIE.

Role
Senior Vice President - Growth at FYERS
Location
Bengaluru, Karnataka, India
LinkedIn followers
20K followers
VPBusiness DevelopmentFinancial ServicesView LinkedIn profile

About Lucky Saini

Lucky is a marketing leader and a brand strategist with over 14 years of experience. He brings in-depth and insightful experience across brands like Flipkart, Ogilvy, Meesho and Vedantu. His domain expertise lies in Brand Experience Design, Brand Value Proposition, Communication Strategy, Media Strategy, Consumer Psychology and particularly in helping brands win mindshare, market share and heart share. He never settles for the status quo and constantly seeks ways to optimise and strengthen marketing and brand efforts. He's also a great team player and a mentor to startups and aspiring marketers. He enables and guides them on creating powerful personal and consumer brands in a cluttered market. “Every interaction in any form at any touch point is Branding .” — Seth Godin He also enjoys numerology and astrology in his spare time. He believes it is nature's way of assisting us in better understanding our lives and directing us to the great pinnacles of human achievement. His experience in both advertising and marketing equips him to handle a marketing campaign not just from the creative point of view (consumer insights, briefing, segmentation, creative development) but also from the marketing point of view (media choices, consumer and brand research inputs, campaign performance on brand and business measure, etc.) He has worked with some iconic brands such as Ogilvy & Mather, Flipkart, Vedantu, Dentsu, Manipal Education, and Star TV. Do you wish to take your brand to a new height? Reach out to him via email at l••••••••@gmail.com to see how you can supercharge your Brand

Experience

  1. Senior Vice President - Growth

    FYERS

    Dec 2024 — Present

  2. Head of Marketing | Growth | Monetisation

    CheQ

    Jan 2024 — Nov 2024

  3. Marketing Advisor & investor

    CheQ

    Jan 2023 — Dec 2023

  4. VP & Head of Brand

    Meesho

    Jul 2021 — Jan 2023

  5. VP @ Dentsu India

    Dentsu

    Apr 2019 — Jun 2020

  6. Associate Director Marketing

    Flipkart

    Aug 2017 — Feb 2019

  7. Senior Brand Manager

    Flipkart.com

    Jan 2016 — Jul 2017

  8. Brand Manager

    Flipkart

    Jan 2015 — Dec 2015

  9. Assistant Brand Manager

    Flipkart

    May 2014 — Dec 2014

  10. Assistant Brand Manager

    Manipal Global Education

    Aug 2012 — Apr 2014

  11. Account Supervisor

    Ogilvy & Mather

    Oct 2010 — Aug 2012

  12. Senior Account Executive

    Autumn Worldwide

    Feb 2010 — Oct 2010

  13. Management Trainee

    Star TV Network

    May 2009 — Feb 2010

  14. Summer Internship

    Technopak Advisors

    May 2008 — Jun 2008

Education

  • Welingkar Institute of Management

    Master of Business Administration (MBA) · Marketing

    2007 — 2009

  • University of Mumbai

    Masters in Management Studies · Marketing

    2007 — 2009

Skills

  • Performance Marketing
  • Growth Strategies
  • Market Planning
  • Brand Management
  • Advertising
  • Marketing Communications
  • Market Research
  • Media Planning
  • Marketing Strategy
  • Marketing Management
  • Integrated Marketing
  • Customer Insight
  • Digital Marketing
  • Consumer Behaviour
  • Key Account Management
  • Team Management
  • Strategy
  • Marketing Research
  • Corporate Communications
  • Marketing
  • Web Analytics
  • Digital Media
  • Brand Development
  • Organizational Culture

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