Lucinda Tran
Supervisor, Account Management at Effectv
- Role
- Supervisor, Account Management at Comcast Advertising
- Location
- Los Angeles, CA, US
- LinkedIn followers
- 500 followers
About Lucinda Tran
A project focused professional experienced in implementation, management, and planning. Throughout my career, I have successfully created and implemented innovative plans for new programs and processes to increase efficiency, measure results, and generate revenue in both B2B and B2C.
Experience
Supervisor, Account Management
Jul 2023 — Present · Los Angeles, CA, US
Supervises work performance of the Account Management team, ensuring that budgets and work performance standards are consistently met. Escalate, coordinate and translate activities between internal and external partners. Supports sales efforts in the pitch-to-pay process. Creates a continuity of care for our agencies that results in a better customer experience. Responsible for providing high-level support to Ad Sales teams, clients and sales partners by providing client/agency research, developing presentations, generation and verification of sales orders, revenue reporting and troubleshooting.• Supervises work performance and ensures adherence to policies and procedures• Leads Account Managers in the execution of the RFP process from Pitch to Pay • Manages the relationship and day-to-day needs of external partners on ad copy, inventory, products, schedules and operational policies• Coordinates integrated marketing campaigns for advertisers, ensuring client satisfaction and project completion• Researches, develops and maintains databases of advertiser, ad agency and sales partner contact information and status• Oversee escalations to partner departments and resolve issues to ensure campaign delivery
Education
California State Polytechnic University-Pomona
BA, Business Marketing
2005 — 2009
Université Sorbonne Nouvelle
Certificate, French Civilization
2008 — 2008
Skills
- Marketing Communications
- Sales Management
- Marketing
- Copywriting
- Multi-Channel Marketing
- Customer Service
- Account Management
- Product Management
- Trade Shows
- Microsoft Office
- Social Media Marketing
- Microsoft Excel
- Market Research
- Photoshop
- Product Marketing
- Social Networking
- Marketing Management
- Email Marketing
- New Business Development
- Social Media
- Blogging
- Advertising
- Management
- Strategy
- Marketing Strategy
- Event Management
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