Lucila Tessi
Senior Brand Identity Manager at Verizon
- Role
- Senior Brand Identity Manager, Verizon Consumer Group at Verizon
- Location
- Gillette, NJ, US
- LinkedIn followers
- 500 followers
About Lucila Tessi
Brand Strategy - Planning & PositioningConsumer Research - Focus Groups, Online Ethnographies, In-Home & Store InterviewsProduct InnovationCompetitive Brand AnalysisMarket Trends ResearchNative Spanish Speaker
Experience
Senior Brand Identity Manager, Verizon Consumer Group
Dec 2023 — Present
Education
Rutgers University
Summer Classes, Public Relations & Presentation Skills
2009 — 2009
New York University
SCPS Course, Positioning & Brand Development
2011 — 2011
Rutgers Business School
Master of Business Administration - MBA, Marketing & Pharmaceutical Management
2014 — 2017
Fordham University
B.A, Communications & Business Administration
2006 — 2009
Skills
- Mac Os X
- Spanish
- Strategy
- Microsoft Excel
- Powerpoint
- Brand Architecture
- Microsoft Word
- Marketing Research
- Creative Strategy
- Competitive Analysis
- Creative Direction
- Public Speaking
- Teamwork
- Marketing
- Workshop Facilitation
- Research
- Market Research
- Brand Development
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