Lucianna Sanches

WORK HISTORY

EDUCATION

SKILLS

ABOUT LUCIANNA SANCHES

Team Player with passion for product and an eye for detail. Critical cross-functional leader, pivotal in building aesthetically and quality authentic product while achieving financial goals.Skilled at leading teams and revitalizing and launching products.Support regional marketing meetings Covering 2400 points of distribution.Review and approve Co-Op Adv.Coordinate product development efforts with multiple vendors.Work close with creative team giving ideas for new GWP to support sales.Manage and track expenses, budget related.Work direct with designers and external editorial team on marketing materials.Coordinated with business divisions, agency partners and local vendors to guarantee on time, cost-effective delivery of all marketing communications materials.Preserved brand integrity by monitoring the consistency and quality of marketing contentOversee entire product development & production process for timepieces/jewelry/home categories, from initial design concept through to bulk production.Partner with our vendors to source, cost and achieve margin.Track sample development metrics and costs on a monthly basis to ensure we are within budget allowances.sourcing raw materials, allocation of product with factories to ensure design vision is brought to life,Work close with merchandising, design and the factories to ensure that all raw materials used in sampling will meet financial targets.Put together the BOM(bill of materials) tech packs, submitted to factories to issue specific direction on all aspects of the products make, including item material and packaging.Review all final details of product with design and the factories to ensure accuracy prior to bulk orders.Ensure all proper testing is executed for components, final product and packaging.