Luciana Faulhaber

WORK HISTORY

EDUCATION

SKILLS

ABOUT LUCIANA FAULHABER

Award-winning Experiential Marketing, Brand Storytelling, Partnerships specialist and Executive Producer specializing in high-impact live events, brand activations, and experiential campaigns that convert audiences into advocates.I bridge creative storytelling, operational excellence, and strategic partnerships to build experiences that drive culture, community, and revenue. With roots in experiential marketing, partnerships, and branded content, I’ve led programs with the world’s most influential brands across sports, entertainment, philanthropy, and consumer categories including MLB, NBA, NCAA, Porsche, Lexus, Sony, Showtime, A Touch More, NBC, and major foundations.My work spans product launches, global tentpoles, donor galas and sports campaigns earning industry recognition such as the Streamy Awards and featuring collaborations with A-list talent and cultural changemakers.Core strengths include:• Partnership strategy, sponsorship development, and co-branded activations• Revenue-driving experiential marketing & event architectures• Creative development & brand storytelling• Vendor negotiation & multimillion-dollar budget ownership• End-to-end production leadership across complex environments• Senior stakeholder alignment & executive client management• Operational systems that scale & repeatI’m recognized for cultivating high-trust relationships with brands, talent, foundations, and production partners aligning creative vision with business outcomes to produce experiences that travel far beyond the room.Fluent in English, Spanish, and Portuguese with a cross-cultural perspective on audience, influence, and global experiential growth.Streamy Award Winner, Gates Foundation Grant Recipient, Hernan Lopez Foundation Fellow.