Lucia Hodasova

Founder & CEO Lashifina @Lashifina

New Westminster, BC, CA

Founded and scaled a beauty services business from inception, demonstrating entrepreneurial leadership and strategic vision.•Defined and executed brand strategy, including crafting the vision, mission, and logo design via Canva, resulting in a 25% market share increase in the first year.•Directed cross-functional operations across strategy, logistics, budgeting, scheduling, marketing, sales, social media, website development, and policy creation—delivering sustainable growth and operational excellence.•Developed and launched a professional website and grew social media following to over in under 12 months, increasing brand visibility by 40% through targeted digital strategies.•Created an innovative lash education course, driving 5% month-over-month revenue growth and improving client retention by 30% through CRM and sales optimization.•Streamlined operational systems, reducing costs by 10% while establishing scalable policies and procedures to support future expansion.•Built and maintained over 200 client relationships with a 95% satisfaction rate, showcasing a strong commitment to customer experience and loyalty.•Delivered key projects such as branding and website development 15% under budget, aligning execution with strategic business goals.•Demonstrated cross-functional leadership and agility, with expertise transferable to senior management roles focused on driving innovation, efficiency, and organizational success.

Harvard Law School

Professional Certificate, Contract Law

Project Management Institute

Project Management

Brighton College

Diploma , Business, Management, Marketing, Finance and Administration

Harvard Business School

Professional Certificate, Leadership/Communication/ Rhetoric and Professional writing