Lucas Armstrong
Art Director, Design and Photography with the Springfield Thunderbirds.
- Role
- Art Director at Springfield Thunderbirds
- Location
- Northampton, MA, US
- LinkedIn followers
- 500 followers
About Lucas Armstrong
Design and creative professional with 24 years of experience in art direction, graphic design, photography, and video production. Skilled in developing and executing comprehensive brand strategies across digital, print, and experiential platforms, with a proven ability to deliver engaging and impactful visual content. Experienced in leading creative direction, managing projects from concept through execution, and building efficient workflows by templatizing design files for production and social media teams. Known for combining strategic vision with hands-on expertise to strengthen brand presence, engage audiences, and drive results.
Experience
Art Director
Nov 2019 — Present · Springfield, MA, US
As Art Director, Designer, and Team Photographer for the Springfield Thunderbirds, I oversee the team’s creative and visual brand identity across digital, print, and in-arena platforms. Along with producing high-impact design campaigns and dynamic game-day photography, I build and templatize Photoshop and Illustrator files to streamline production and empower our social media and marketing teams to update content seamlessly throughout the season. My role blends creative leadership with hands-on design and photography, ensuring a consistent, efficient, and engaging visual presence that strengthens the Thunderbirds’ connection with fans and community.
Education
Columbus College of Art & Design
Batchelor of Fine Art, Media Studies
1997 — 2001
Skills
- Illustration
- Art Direction
- User Interface Design
- Illustrator
- Css
- Graphic Arts
- Typography
- Image Editing
- Photography
- Photojournalism
- Web Design
- Microsoft Office
- Flash
- Digital Media
- Sports Photography
- Wordpress
- Photo Editing
- Adobe Acrobat
- Art
- Sports Marketing
- Final Cut Pro
- Photographer
- Adobe Creative Suite
- Guitar
- Logo Design
- Video Editing
- User Interface
- Graphic Design
- Oil Painting
- Adobe Bridge
- Graphics
- Final Cut Studio
- Layout
- After Effects
- Motion Graphics
- Photoshop
- Indesign
- Advertising
- Adobe Flex 3 - [ Mxml ]
- Animation
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