Luca Palmiero
Sales and Marketing Manager @Palmiero
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WORK HISTORY
Sales and Marketing Manager @Palmiero
Key accounts, strengthening business relations worldwide following main negotiations and orders with top level private clients and Authorized retailers, selling luxury goods.• Managing of the Brand during international jewellery and watches exhibitions from the organization to negotiations and sales. Main shows: Switzerland (Geneva), Hong Kong ( HK Jewellery & Gem fair), Las Vegas (The Couture), Italy (Vicenzaoro), Bahrain (Jewellery Arabia), Qatar (Doha Jewellery & watches).• Organizing Brand private trunk shows worldwide focused on new product launches and sales, designed and targeted for a specific country, in collaboration with our Authorized Retailers and direct to a database of VIP final clients.• Marketing campaigns- consumer market research- creation and development of the marketing strategy- launch event- advertising management with top level magazines- digital and influence marketing positioning the brand in the luxury tier- budgeting and expenses control within Sales & Marketing Department, including reviewing and endorsing capital expenditure decisions.• New “Shop in Shop” opening managing planner in multi-brand boutiques worldwide in multi-brand boutiques worldwide, together with product training to our authorized retailers.• Actively carry out competitor analysis and economic changes for continuous business improvement.• Involved in all the production steps from design to fine product researching new trends to be applied to new collections and taking part during the selection and purchase of raw materials.• Creator of a second department in the company following relationship and production of design pieces in exclusive for established international brand in the jewellery panorama.
EDUCATION
Istituto tecnico commerciale Ragioneria - Valenza AL
Accounting Diploma
Università Cattolica del Sacro Cuore
Master in Marketing Management
Università di Pavia
Degree in Marketing & E-Business
SKILLS
ABOUT LUCA PALMIERO
Borned in the high-end Jewelry panorama by family and city, Valenza (Italian jewellery district).• Specialized in Marketing and graduated in Economics, with working experience in sales, marketing and management within the high-end jewellery and watch industry. • Highly motivated and goal oriented, with a passion for “the art of selling” and communication. • Luxury brand management and strategist. Well connected to the retail of luxury goods.• Confident with all the production processes from design to fine product.• Travelled in more than 15 countries building the brand and selling luxury creations meeting top level contacts worldwide (focused in Europe, Middle East and Asia). • Jewelry and watches connoisseur.
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