Lubia Rodas

About Lubia Rodas

PROFESSIONAL SUMMARY Product Manager with over 8 years of experience driving growth across Global Club, Big Box, and Ecommerce channels. Expert in end-to-end product commercialization, from market intelligence and P&L management to cross-functional execution. Proven track record of scaling Amazon operations and managing high-volume retail programs (Costco, BJ’s) using advanced project management tools.

Experience

1. Product and Marketing Manager

   Talalay Global

   May 2024 — Present · Shelton, CT, US

   Innovative Product Manager with a focus on pillows, mattresses, toppers and furniture products. Drive product development, marketing, and management to meet customer needs and boost business growth.•Omnichannel Strategy: Direct the vision and roadmap for a comprehensive sleep products, managing the full lifecycle from PRD drafting to high-volume launch for Amazon.•Ecommerce Operations: Manage daily Amazon Seller Central operations, optimizing sales velocity, FBA inventory health, and advertising spend (ACoS) to ensure consistent channel profitability.•Project Management: Facilitate cross-departmental communication and lead complex, long-term project timelines using Monday.com to ensure 100% on-time delivery.•Financial Oversight: Set pricing strategies and monitor production costs and margins to maximize profitability across diverse retail tiers.•Market Intelligence: Conduct deep-dive competitive research and industry trend analysis to identify whitespace opportunities for product differentiation.

Education

• University of Bridgeport

  Bachelor's of Science Degree, Fashion Merchandising

  2008 — 2012

Skills

• Fashion Design
• Styling
• Product Management
• Microsoft Excel
• Powerpoint
• Sewing
• Customer Service
• Microsoft Word
• Apparel
• Research
• Teamwork
• Promotions
• Fashion
• Microsoft Office
• Sales
• Merchandising
• Retail
• Fashion Shows
• Trade Shows
• Social Media
• Marketing