Laura Sheppard
Director, Digital Production @Donernorth
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WORK HISTORY
Director, Digital Production @Donernorth
Toronto, ON, CA
SKILLS
ABOUT LAURA SHEPPARD
Currently I am using my experience and knowledge in digital marketing. I have 7+ years experience in gaming - building MMO\'s, FB and IOS apps and software development. I have planned and managed all aspects of a build cycle including client management, creative development, front-end, back-end and systems requirements. I have worked with premium advertisers to create custom campaigns that included in-game videos and contests, home page takeovers, voken and banner ads. I have planned and executed social media campaigns for new user acquisition and retention. I am seasoned, forward thinking and an organized person who thrives on new challenges. I am skilled at planning projects from start to launch. I meet budgets and time lines while preserving the quality of a project. My passion and background in technology gives me an added advantage on technical projects and in managing the development team. My communication skills are detailed and precise. I am quick to adapt, think on my feet and always keep a positive attitude. Special Skills: Agile/scrum experience, monetization, analytics, MS Office including MS Project, Adobe Creative Suite.
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