Laura Perry

About Laura Perry

I’m driven by the belief that breakthrough science only matters if it reaches the people it’s meant to serve — and that requires disciplined alignment across the full product lifecycle, with patient impact considered early and intentionally.I provide enterprise-level marketing leadership in life sciences, working at the intersection of strategy, creative, digital, and experience to help organizations align science, strategy, and execution with clarity and purpose. My experience spans clinical trial recruitment and patient inclusion, through launch, and into late-stage lifecycle strategy, with a focus on ensuring that decisions, narratives, and systems support real-world adoption, trust, and long-term value.With more than 20 years of global marketing leadership, I’ve led brand strategy, positioning, and integrated marketing initiatives across international markets — including unifying corporate narratives through growth, acquisition, and transformation. I partner closely with sales, business development, and executive leadership to enable differentiation, support revenue growth, and operate effectively within regulated life sciences environments without losing sight of the patient experience those strategies ultimately serve.

Experience

1. Vice President Marketing

   Cactus Life Sciences

   Jun 2021 — Present

Education

• The George Washington University

  Public International Affairs, International Communications and French

Skills

• Direct Marketing
• Interactive Marketing
• Account Management
• Digital Strategy
• Integrated Marketing
• Healthcare Marketing
• Global Marketing
• Strategy
• Email Marketing
• Advertising
• Brand Management
• Marketing Strategy
• Marketing Communications
• Direct Mail
• Pharmaceutical Industry
• Healthcare Management
• Management
• Creative Direction
• Product Launch
• Pharmaceutical Marketing
• Marketing
• Brand Development
• Pharmaceutical Advertising
• Gmp
• Creative Strategy
• Digital Marketing
• Relationship Marketing
• Pharmaceutical Sales