Laurie Parko
Vice President of Marketing at IBM
- Role
- Vice President at IBM
- Location
- Austin, TX, US
- LinkedIn followers
- 500 followers
Information TechnologyView LinkedIn profile
About Laurie Parko
Provide executive leadership and direction to a team of 800+ marketers in North and Latin…
Experience
Vice President
Jan 2018 — Present
Skills
- Strategic Partnerships
- Go-to-Market Strategy
- Positioning
- Channel Partners
- Thought Leadership
- Digital Marketing
- Marketing Automation
- Online Marketing
- Cloud Computing
- Analytics
- Social Business
- Lead Generation
- Global Marketing
- Customer Acquisition
- Business Alliances
- Lead Management
- Database Marketing
- Salesforce.com
- Sales Enablement
- Direct Marketing
- Business Analytics
- Marketing Operations
- Product Launch
- Strategy
- Messaging
- Segmentation
- Partner Management
- Product Marketing
- Digital Strategy
- Solution Selling
- Competitive Analysis
- Start-Ups
- Enterprise Software
- Saas
- Demand Generation
- Interactive Marketing
- Product Management
- Professional Services
- B2b Marketing
- Marketing Management
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