Loviisa Läärä
Business Development, Marketing & Leadership at Mpya Digital @Mpya Digital
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WORK HISTORY
Business Development, Marketing & Leadership at Mpya Digital @Mpya Digital
Stockholm, SE
Mpya Digital is a tech consulting company specializing in web and system development.We assist some of the most innovative tech companies in Stockholm, Malmö, Gothenburg and across Europe with their digital advancement. We help our clients build better products with our expertise in software engineering. We take pride in working with the game-changers and industry leaders across various fields.I’ve been part of the journey since the early days, shaping our sales, marketing and culture in Stockholm’s vibrant tech scene.• Leading client relations and B2B sales strategy in Stockholm’s fast-moving tech market.• Responsible for supporting 20+ consultants in career development, well-being and personal growth.• Driving marketing and employer branding initiatives that strengthen our visibility and attract top tech talent.• Helping scale Mpya Digital through culture-driven leadership and process development.Proud to be part of a company that grows through trust, curiosity and shared leadership!
EDUCATION
Stockholm University
Digital Media
KTH Royal Institute of Technology
Master of Science (M.Sc.)
University of Jyväskylä
Bachelor of Arts (B.A.)
SKILLS
ABOUT LOVIISA LÄÄRÄ
Tech professional by day, podcaster by night.I’ve been part of building Mpya Digital since the early days, a Swedish tech consultancy rooted in self-management. My work spans B2B sales, marketing and leadership — ensuring our consultants thrive, our clients can build excellent products and our culture keeps evolving.I lead our sales efforts, drive marketing initiatives and support 20+ consultants in their career development and growth. It’s a mix of business, people and creativity — and I love every part of it!Before joining Mpya Digital, I worked across media, SaaS and communications, from Sanoma Media to Dream Broker and Sveriges Radio. As a side hustle, I’ve hosted Ei saa peittää, Sweden’s biggest Finnish podcast with thousands of monthly listeners, since 2018.I’m passionate about tech, modern leadership and building strong, human-centered company cultures.
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