Louise Curcio
- Role
- Director of Myopia Management Marketing at CooperVision
- Location
- San Diego, CA, US
- LinkedIn followers
- 500 followers
About Louise Curcio
I\'m a marketer with expertise in brand strategy and customer-centric growth with 10+…
Experience
Director of Myopia Management Marketing
Jun 2023 — Present
I lead strategic marketing initiatives to expand the awareness, education, and adoption of myopia management treatments for children. My dual focus includes- Increasing the adoption of eye care professionals who offer myopia management treatments, thereby improving the long-term visual outcomes and quality of life of children across the Americas- Developing marketing programs that inform parents about treatment options that correct their child\'s nearsightedness AND keep their vision from getting worse as they grow older.
Education
University of Colorado Boulder
BA, Communication and Biology
USC Marshall School of Business
MBA, Marketing
Skills
- Analytics
- Digital Marketing
- Business Development
- Cross-Functional Team Leadership
- Strategic Partnerships
- Integrated Marketing
- Strategy
- Marketing Automation
- Marketing
- Consumer Products
- Lead Generation
- Online Marketing
- Online Advertising
- Marketing Communications
- Social Media
- Digital Strategy
- Social Media Marketing
- Brand Management
- Marketing Management
- Public Relations
- Sales
- Marketing Strategy
- Trade Shows
- Product Management
- Advertising
- Product Development
- Product Marketing
- Go-to-Market Strategy
- Market Research
- Strategic Planning
- Brand Development
- Leadership
- Start-Ups
- Management
- Digital Media
- Licensing
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