Louise Lloyd
Founder @Popcorn
Signup · Get unlimited contacts
WORK HISTORY
Founder @Popcorn
Powered by People, Popcorn uses people power to set the agenda.Current clients include BMW, Mini, Thorpe Park, Bel Group (Boursin, Mini Babybel, Laughing Cow, Port Salut, Leerdammer), Crayola, Cote Restaurants, Panasonic and more.Our fully integrated creative campaigns are socially-centric, award-winning and deliver clear commercial objectives. We constantly challenge the status quo to do things differently and generate better results.A multi-category consumer agency by design, Popcorn has received industry recognition as a new breed of agency, including being named Overall Outstanding Agency award at the CIPR awards. I was also named as one of the Grocer Magazine\'s \'Top New Talent\' in FMCG 2015,WINNER CIPR Outstanding Agency of The Year - June 2105Named by the Grocer Magazine as \'Top New Talent in FMCG\' 2015Founder of Popcorn at 30, recognised for Best New Consultancy by PRCA & PR WeekYoungest Deputy MD of a £3m+ PR AgencyPR Week Outstanding Young PR Professional 2010 - Highly CommendedOne of PR Week\'s 29 under 29.CIPR young communicator of the year 2007Speaker for CIM and CIPR events on \'Best Practice PR\'Judges Comments: “Popcorn is a bright and fresh new star that has popped into the PR world. What sets them apart from more established agencies is their creativity, sensitivity and zest. One to watch!”“Popcorn PR has attracted a clutch of big brands. Founder Louise started with no external funding and has a bold vision for the agency, investing in senior talent dynamic office space. Popcorn\'s campaigns are emotionally intelligent and creative. An organisation to watch and a role model for the industry”.
SKILLS
ABOUT LOUISE LLOYD
A PR and brand expert who understands first hand the challenges faced by clients, having developed two award winning beverage brands from scratch operating in multiple channels; Grocery, Travel, Catering and On-trade. Currently leading the expansion of BZZD, the World\'s first Energy Tonic Water which since launch has won Best Beverage Concept at the World Beverage Innovation Awards, Highly Commended in Energy at the prestigious Grocer New Product Awards, Best branding and design at the GAMA awards, Best Energy Drink and Best New Brand at the Innobev awards 2023.Also the Founder and owner of Popcorn, an Independent creative communications agency. CURRENT retained clients include BMW, Mini, Thorpe Park, Bel (Babybel, Boursin, Laughing Cow + more), Butlins, Crayola, London Designer Outlet and Panasonic.Named as one of the Grocer Magazine\'s \'Top New Talent\'- a celebration of the country\'s top dynamic individuals operating in the FMCG industry.Popcorn was also recently recognised for one of seven highly coveted spotlight awards out of entrants for Sunday Times Best Places to work 2025, ultimately being named the Best Place to Work for Women as well as securing a place on the overall Best Places to Work hall of fame securing some of the highest achievable scores across all metrics. Winner Buzzed - Best New Brand Innobev 2023Winner Buzzed - Best Energy Drink Innobev 2023Winner Buzzed - Best Beverage concept - World Beverage Innovation awards 2022Winner Buzzed - Best Branding and Design - Global Gama awards 2022Highly Commended - Grocer New Product Awards 2022WINNER CIPR Outstanding Agency of The Year - June 2105Shortlisted: Best Small Agency - PRCA 2015 Founder of Popcorn at 30, recognised for Best New Consultancy by PRCA & PR WeekYoungest Deputy MD of a £3m+ PR AgencyPR Week Outstanding Young PR Professional 2010 - Highly CommendedOne of PR Week\'s 29 under 29.CIPR young communicator of the year 2007Speaker for CIM and CIPR events on \'Best Practice PR\'Best Places to Work - Sunday Times 2025Best Place to Work for Women - Sunday Times 2025Best Agency Award, judges comments: “Popcorn is a bright and fresh new star that has popped into the PR world. What sets them apart from more established agencies is their creativity, sensitivity and zest. One to watch!”“Popcorn PR has attracted a clutch of big brands. Founder Louise started with no external funding and has a bold vision for the agency. Popcorn\'s campaigns are emotionally intelligent and creative. An organisation to watch and a role model for the industry”.
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.