Louise Hunter Jooste

WORK HISTORY

ABOUT LOUISE HUNTER JOOSTE

I am a commercially focused leader with a strong strategic mindset, experienced in shaping sales and growth initiatives, improving go-to-market performance and aligning teams around clear, outcome-driven priorities. I naturally think in systems; connecting people, processes, data, and strategy to create clarity, momentum and measurable impact.Across my career I’ve built a reputation for being thoughtful, structured and forward-looking. I’m motivated not just by results, but by helping organisations scale in a sustainable way, strengthening collaboration between Sales, Product, Marketing and Customer functions to drive long-term value.My approach combines commercial awareness, reflective decision-making and emotional intelligence. I take ownership, ask the right questions and create the conditions for others to succeed, while maintaining a strong focus on performance, accountability and strategic alignment.I’m particularly strong in:• Developing and refining sales strategy and commercial frameworks• Translating ambition into clear plans, priorities, and execution• Building trust with stakeholders and creating alignment across teams• Identifying patterns, risks and opportunities through a system-level viewI continue to develop my confidence in trusting my capability and judgement balancing thoughtful reflection with decisive action.If you’d like to connect or collaborate, I’m always open to conversations around growth strategy, commercial leadership, and value creation.