Louise Fleming

Head of Guest and Retail Insight @Punch Pubs & Co

Derby, GB
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Feb 2025 — Present

Head of Guest and Retail Insight @Punch Pubs & Co

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EDUCATION

1991 — 1995

The University of Salford

Modern Languages and Marketing Studies, Marketing, French and Spanish

1996 — 1997

Nottingham Trent University

CIM Diploma, Marketing

SKILLS

Digital StrategyConsumer BehaviourQualitative ResearchPromotionsMarketing PlanningCustomer Journey MappingSalesMarketing CommunicationsB2b MarketingCompetitive AnalysisCustomer ExperienceRetailMarketingDirect MarketingProduct MarketingBrand AwarenessMarketing ManagementMarket AnalysisStrategyEmail MarketingIntegrated MarketingBrand ManagementCrmMarketing StrategyMarket PlanningAnalyticsPublic RelationsBrand DevelopmentSegmentationBusiness StrategyMystery ShoppingAdvertisingQuantitative ResearchMarketing ResearchMarket ResearchCustomer SatisfactionBrand StandardsDigital MarketingCustomer InsightManagement

ABOUT LOUISE FLEMING

A commercially focused Innovation, Insight and Marketing professional with a broad spectrum of experience in FMCG, Leisure and Retail. Passionate about growing innovative and inspiring brands by harnessing the value of consumer insight. Trusted to deliver commercial growth based on actionable consumer insights, leading and inspiring high-performing teams. With a reputation for creating real empathy with teams and consumers.Specialties:End to end innovation managementConsumer and market insightCategory managementTurning data into actionable insightStrategy developmentBrand positioningQualitative and quantitative researchCustomer experience managementBrand and marketing management

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