Louise Abbott

Head of Product Marketing @The Access Group

Loughborough, GB
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Jul 2025 — Present

Head of Product Marketing @The Access Group

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EDUCATION

2022

Institute of Data & Marketing (IDM)

Professional Diploma, Digital Marketing

1998 — 2000

Stephenson College, Coalville

HND, Business Studies

1996 — 1998

Stephenson College, Coalville

ILEX Paralegal, Diploma

2006 — 2008

Burton College

CIM, Professional Diploma

1990 — 1992

Ashby Grammar School

A Levels, Music, Theatre, Performing Arts

SKILLS

Customer RetentionNew Business DevelopmentMarketing ManagementEmail MarketingHubspotOutbound MarketingMarketing Communications PlanningPpcTelemarketingManagementMarketing CommunicationsSocial MediaStrategyOnline MarketingCampaign PlansMarketingBrand DevelopmentMarketing PlanningBloggingLead GenerationCustomer AcquisitionArtwork and Design ConceptsProject ManagementEcrmAccount ManagementCampaign ManagementSEOBusiness-to-Business (B2b)ProofreadingBusiness StrategyBusiness DevelopmentDigital MarketingMarketing AutomationMobile MarketingMaking CoffeeB2bDirect MarketingMarket PlanningB2b MarketingInbound Lead Generation

ABOUT LOUISE ABBOTT

Head of Product Marketing at The Access Group | Legal TechnologyDriving the product enablement strategy for AI-powered legal practice management solutions that help UK law firms modernise their operations and deliver better client outcomes and power beyond the routine.Specialising in sales enablement, competitive intelligence, and cross-functional collaboration to ensure customer-facing teams have the tools and knowledge to succeed. Passionate about translating complex technology into clear value propositions that resonate with legal professionals.Building on Access Legal\'s heritage as the UK\'s trusted legal software provider, helping firms evolve their practice management for the modern era - CaseMatters Evo, our next-generation case management platform that combines 30+ years of legal software expertise with cutting-edge AI capabilities, helping UK Law Firms power beyond expectations.

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Louise Abbott — Head of Product Marketing at The Access Group in Loughborough, GB | Unifers