Lou Greco
Organization Builder and Leader | Business Managment | Strategic Planning | Sales Execution | Strategic and Channel Partnerships | Transformational Change | Customer Obsessed | Technology Solutions
- Role
- Sr Sales Director, Strategic at Brightcove
- Location
- Chandler, AZ, US
- LinkedIn followers
- 500 followers
About Lou Greco
Multidisciplined executive with a 20-plus year career developing and directing global sales, strategic partnerships, and business development teams in diverse environments from small startups to large public companies. History of results maximizing revenues and boosting market share for rapid-growth cloud focused technology organizations. Motivational relationship manager with a passion for building top-tier B2B teams and delivering value to customers, partners, and shareholders.As the Co-founder and SVP of Sales and Business Development of DLVR, brought to market the first-ever secure 100% AI/ML cloud-based direct video stream multi-CDN measurement, optimization, and selection platform for partner carriers and video publishers; the first to offer mid-stream switching and the only platform that measures CDN performance distinctly from access network performance.As EVP, Global Sales and Services for iStreamPlanet, a small provider of a cloud platform video acquisition and media processing platform, I directed the strategy and execution of sales and channel operations. I was integral in transforming the company to a leading-edge technology provider solving the challenges of OTT media delivering end-to-end video workflow from signal acquisition to the streaming app experience for the largest media brands culminating in a $200M acquisition by Turner Networks.In 2003, I joined Limelight Networks (now Edgio), a startup CDN charged with architecting, scaling, and leading a centralized sales and business development organization, advancing to a VP, North American Sales and Business Development and direct report to the CEO. I grew a five-member team into an ~70-member sales and solution engineering team, and catapulted revenues from $6M to $120, successes instrumental in investment from Goldman Sachs at a $235M valuation and subsequent 2007 IPO. Earlier in my career, I served a progressive tenure with WorldCom (previously UUNET, one of the largest early Internet service providers) in strategic sales, business development, and management-level positions.
Experience
Sr Sales Director, Strategic
Nov 2023 — Present · Chandler, AZ, US
Leading Brightcove strategic sales and revenue growth for Media & Entertainment.
Education
University of Connecticut
BA, Communications, English
Skills
- Mobile Devices
- Product Management
- Strategic Partnerships
- Analytics
- Enterprise Software
- Sales Management
- Digital Media
- Sales
- Software as a Service (Saas)
- Business Development
- Cloud Computing
- New Business Development
- Consulting
- Start-Ups
- Saas
- Leadership
- Streaming Media
- Strategic Planning
- Strategy
- E-Commerce
- Management
- Executive Management
- Solution Selling
- Product Marketing
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