Lou Fetch

About Lou Fetch

Performance driven, goal oriented sales and business development professional with a proven record of results. Proven ability to develop market opportunities and then execute a plan to win business. Comprehensive knowledge of factory automation products, including PLC’s, sensors, motors, machine vision, and also distribution. Experience in sales to OEM’s and end users. Currently the business development manager for CIS line scan cameras in North America. Strong communications skills when presenting to decision makers. Have successfully worked with companies of all sizes and in a variety of markets.

Experience

1. Business Development Manager, Cis Products

   Mitsubishi Electric US, Inc.

   Jun 2016 — Present · Cypress, CA, US

   Business Development Manager at Mitsubishi for CIS line scan products being introduced to North America. Customers range from ATM and copier OEM’s to a variety of process and manufacturing applications. Primary responsibilities include developing new accounts and partner relationships, marketing study, forecasts and project management.• Create business expansion plans for CIS products.• Develop positive customer relationships across the organization from engineering, business and executive management. • Create marketing data to indicate potential new customers.• Set goals for each fiscal year, including new accounts and design wins.• Work in collaboration with related teams for business development.• Based on customer needs and industry trends, proactively provide guidance for new product features and product development.• Sales territory responsibility is all North America.

Education

• Youngstown State University

  Bachelor’s Degree

  1978 — 1983