Lorry Matthews
Advisor-cabin Product Strategy, Guest Experience, Westjet @WestJet
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WORK HISTORY
Advisor-cabin Product Strategy, Guest Experience, Westjet @WestJet
Calgary, AB, CA
Responsible for end-to-end product development within the Buy On-Board (BOB) program, including menu design and implementation. Lead menu development for Premium Cabin offerings across all domestic premium destinations, as well as Economy and Premium Cabins on 737 Transatlantic routes and Economy Cabin on 787 Transatlantic and Transpacific routes. Additionally, oversee the airline’s wine program and manage In-Flight Entertainment and Connectivity (IFEC) integration from a menu development perspective, ensuring a cohesive and elevated onboard experience.
EDUCATION
Grant McEwan University
Associate's Degree, Tourism and Travel Services Management
University of Alberta
Indigenous Canada
SKILLS
ABOUT LORRY MATTHEWS
Management, public relations, sales and marketing specialist with more than 20 years experience executing strategic vision to increase sales results and promote brand image within an organization.Committed to delivering measurable results through building strong client loyalty, managing client relationships and identifying business solutions.
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