Lorraine Ryshin

About Lorraine Ryshin

Currently working both a full-time and freelance positions. Please check out my portfolio if you would like to see a select listing of the works I\'m most proud am a lifelong writer, with a decade worth of experience in content marketing, which includes running the gamut on all content marketing campaigns, for clients in both the B2C and B2B spaces. My longest-running niche falls in the B2B SaaS space. In my 10 years of experience, I\'ve handled campaigns in the following areas- Inbound marketing (all website content and experiences)- SEO (on-site optimization and backlink generation)- Social media management - Strategy- Video content storyboarding and scripting- Reporting (interviews and outreach)- Writing (lots and lots of writing!)I am passionate about telling the story of your brand and uphold the idea that words give credence to any product, service or experience.I also believe upping your organic rankings via SEO efforts on your preferred keywords helps raise awareness and enables better revenue opportunities. Thus, all the content I work on applies SEO practices in some capacity.Ultimately, my objective is to create captivating experiences in an omnichannel setting to help businesses maintain and exceed their marketing and general business goals.

Experience

1. Content Marketing Manager

   Pollfish

   Sep 2020 — Present · New York, NY, US

   Increased organic rankings/site traffic THREEFOLD (300%) in just the first three months via implementation of SEO tactics and a consistent flow of original website content• Wrote over 200 articles in a few months while juggling other content assets and priorities• Maintain a high volume of site visits with continuous SEO-driven content that leads to conversions (new paying clients)• Manage a team of freelancers in alignment with core themes and objectives, alongside editorial and design standards• Manage all content and communications for product releases/new features.• Achieved the top position on Quora (based on view count) on key industry subject matters via ghostwriting efforts• Produce a high volume of SEO-optimized, editorial, thought leadership and demand generation content on a weekly basis• Conduct thorough research of the industry and related trends to produce clear, compelling writing that stands out as an authoritative voice in the field.

Education

• Hunter College

  Bachelor's Degree, Double major: English: Lingusitics & Rhetoric and Journalism

  2015

Skills

• Social Media
• Publishing
• Video
• Research
• Creative Writing
• Web Analytics
• Advertising
• Content Management Systems (Cms)
• Blogging
• Nonprofits
• Cms
• Copywriting
• Journalism
• Management
• Editing
• Editorial
• Web Content
• Web Content Writing
• Digital Marketing
• Interviews
• Social Media Marketing