Lori Ishikawa
Transforming Finance Into a Growth Engine | Forecasting Architect | SaaS FP&A & GTM Analytics | Bridging CFO, Product & Strategy | MBA
- Role
- Director, Fp & a - Revenue & Go-to-market Strategy at Ensora Health
- Location
- Cleveland, TX, US
- LinkedIn followers
- 500 followers
About Lori Ishikawa
I lead FP & A as a strategic function that turns growth and complexity into clarity, speed, and confident executive decisions. Over my career, I have built scalable forecasting systems, revenue intelligence frameworks, and cross-functional planning rhythms that enable organizations to move faster with precision. At Ensora Health, I advanced from sales and marketing finance into enterprise-wide FP & A leadership, where I modernized forecasting into a live scenario-based Adaptive ecosystem and overhauled company-wide revenue models that integrated ARR waterfalls, churn cohorts, and pricing elasticity. I also spearheaded a data warehouse initiative that connected product usage to GTM and financial planning for the first time, unlocking customer-level insights that power upsell strategies and expansion. I thrive on building systems and processes that set teams up for success and make the business more agile. By bridging Finance, GTM, Product, and Operations, I align strategy with execution, giving leadership the forward-looking intelligence needed to allocate capital effectively and scale confidently. My approach is systems-minded, outcomes-driven, and rooted in operational excellence; simplifying complexity, accelerating cycles, and strengthening CFO and board decision-making.
Experience
Director, Fp & a - Revenue & Go-to-market Strategy
Apr 2025 — Present
Education
Texas Tech University
Bachelor of Arts (B.A.)
2009 — 2013
West Texas A&M University
Master of Business Administration (MBA)
2015 — 2015
Skills
- Microsoft Excel
- Cost Control
- Strategy
- Budget Monitoring
- Communication
- Microsoft Word
- Invoicing
- Training
- Sales Order Processing
- Negotiation
- Finance
- Financial Reporting
- Customer Satisfaction
- Executive Presentation Skills
- Accounting
- Team Leadership
- Powerpoint
- Interviewing
- Fundraising
- Sap Fico
- Leadership
- Financial Modeling
- Social Networking
- Data Analysis
- Customer Service
- Social Media
- Management
- Project Management
- Business Process Improvement
- Sap Products
- Recruiting
- Forecasting
- Data Mining
- Accounts Receivable
- Reporting & Analysis
- Analytical Skills
- Sap Sales & Distribution
- Sap Materials Management (Sap Mm)
- Microsoft Office
- Financial Audits
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