Lori Klein
Experienced Top Performing Franchise & Multi-location Strategist with expertise in Marketing & Growth. Visionary Leader with award-winning track record serving health, wellness and lifestyle brands.
- Role
- President of Cyclebar at Extraordinary Brands
- Location
- Raleigh, NC, US
- LinkedIn followers
- 500 followers
About Lori Klein
I build brands people trust - scaling them through smart digital strategy and old fashioned community building.From boutique fitness studios and childcare startups to multi-location wellness clinics and telehealth pioneers, I’ve spent my career crafting meaningful growth at the intersection of health, habit, and innovation. Whether launching AI-powered conversion tools, leading SEO and organic growth strategy for 60+ franchise locations, or repositioning imaging centers post-crisis, I specialize in translating complexity into clarity and performance.My work spans multi-location and franchise consumer service business launches, marketing, strategy and implementation with a demonstrated record of measurable results. I\'m passionate about helping businesses thrive, people live healthier lives, and I bring both empathy and efficiency to the work that makes that possible.Experienced in-house and agency-side advertising and marketing executive with broad range of both B2B and B2C experience including strategy, growth and branding success for clients including: 4Ever Young Anti Aging, Revibe Men\'s Health, Revibe Health, Cardinal Points Imaging, Raleigh Radiology, Flywheel Sports, CycleBar, RightTime KiDS, RightTime KiDS Franchising, Panasonic, AEG/Olympia, The Travel Channel.Specialties: Entrepreneurship, Strategy, Leadership, Business Development, Franchising (CFE Jan 2023), Strategic Marketing Planning, Marketing Management, Team Management, Vendor Management, Client Management, Online Marketing, Branding, Website Strategy, Direct Mail, E-mail Marketing, Ads, Traditional Marketing, Paid Search, Certified Advanced Social Media Marketer. Certified Digital Marketing Pro and Professional Certified Marketer distinctions through DMI/AMA.
Experience
President of Cyclebar
Aug 2025 — Present
Education
Boston University
College of Communications, Advertising & Public Relations
1984 — 1985
The New School
MA, Clinical Psychology
1990 — 1993
Skills
- Marketing
- Nonprofits
- Advertising
- Entrepreneurship
- Microsoft Powerpoint
- Microsoft Excel
- Coaching
- Selling
- Start-Ups
- Leadership
- Franchising
- Retail
- B2b
- Customer Relations
- Small Business
- Product Marketing
- Social Networking
- Social Media Marketing
- Strategic Partnerships
- Account Management
- Team Management
- Online Advertising
- Microsoft Word
- Team Leadership
- Sem
- Event Planning
- Public Speaking
- Crm
- Hootsuite
- Marketing Management
- Email Marketing
- Online Marketing
- Social Media
- Leadership Development
- Copywriting
- Constant Contact
- Blogging
- Lead Generation
- Vendor Management
- Customer Service
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